PUMA Tropicalia Running Pack for Spring / Summer 2014
Puma has been searching through it’s archive and bringing back the best bits of its history including their original green boxes and advanced Trinomic technology which debuted originally in the early ‘90s.
The tropical pack includes re-issue models XT2+ and R698, staying in line with their spring summer Brazilian theme Puma have added the ipê-amarelo; Brazil’s national flower to the lining of the shoes.
For SS14 PUMA are introducing a new programme named CREAM that replaces The LIST. CREAM will be defined by the most exclusive PUMA collaborations as well as limited in-line product that will have cross selected distribution.
CREAM product will include re-issues from the extensive PUMA archive as well as global and market specific collaborations. CREAM will be the crème de la crème in terms of product and collaboration.