adidas Tubular Runner Primeknit Women’s
Blending Primeknit technology with the aesthetics of the Tubular adidas have created and innovated their latest popular silhouette.
Rendered in a snake print Pimeknit upper, the Tubular Runner’s clean visual language references integral moments in the three-stripe innovation and design history, incorporating technical features that ensure comfort and support for the wearer – a testament to the shoe’s form and function. Available in four colourways, the Tubular Runner’s Primeknit snake pattern is combined with adi Film vacuum melted overlays creating a contemporised look that is ready to take centre stage.
adidas Originals commissioned emerging creatives CHAMP Studio to showcase the capsule collection in its best light. Co-produced between London and Tokyo, CHAMP offers an intuitive visual style that neatly reflects the balance the Tubular model strikes between design and innovation. Photographers Ollie Adegboye and Roberta Schmidt capture the drop against a mix of London’s Barbican Centre and stark colour-blocked studio settings.
Launching on 1st July 2015 in select retailers.