Highsnobiety x Diadora “West Berlin Collab”
Highsnobiety and Diadora announce the launch of their first ever product collaboration with a four-piece capsule made for summer 2018. The first of two collaborations between the brands to celebrate Diadora’s 70th anniversary.
The summer 2018 capsule is inspired by Berlin and contains a pair of N9002 sneakers, a two-piece tracksuit, a pair of sliders, and a beach towel. The capsule dropped on the 28th June and is exclusively at Highsnobiety.com.
The focal point of the collection is one of Berlin’s most famous landmarks—the Kaiser Wilhelm Memorial Church (Gedächtniskirche) in the West of the city.
The collection was designed by Highsnobiety in close collaboration with Hikmet Sugoer who, next to being a globally known sneaker legend in his own right, is a proud born ‘n’ raised Berliner who spent his teens hanging out at the square in front of the former church. The square—between the bombed-out former church and the Europa Center’s neon signs—was a central hangout place for Berlin’s hip-hop, breakdancing, and skate scene before and after the Wall came down.
For the Highsnobiety x Diadora capsule, Highsnobiety and Sugoer reference this landmark church for a collection that pays homage to Berlin’s 1990s scene played across iconic 90s streetwear pieces from Diadora. Sugoer uses the church for the capsules color palette, with gray and silver stone, reflective gold foil from the clock face, and distinct patina of the half-ruined copper roof for the capsule’s core green colorway.
The lookbook, featuring two Berlin hip-hop legends, Taktlos and Frauenarzt, was shot and directed on location in the square by Berlin-based photographer and close Highsnobiety collaborator Vitali Gelwich.
We love the colours, and the whole feel of this collection. We nabbed ourselves the beach towel and slides and we can’t wait to rock them down at the beach.