Adidas Originals Watches /// 2 Adidas has released the second delivery of Adidas Originals watches for the season. Embracing the rich heritage of classic timepieces through a modern view and refined authenticity. This time round Adidas have added the PROCESS SP1 and PROCESS W2 to the mix. With a purpose of intent, PROCESS W2 is robust and rugged, delivering on the promise of execution and … Continue reading

ADIDAS ORIGINALS – EQT FW17 For FW17 adidas Originals drops 3 new EQT silhouettes and a range of apparel, as it introduces an essential colour pallete to the trio of EQT RF, EQT Racing ADV and EQT 93/17 designs.  First up, the EQT RF is brought back with an understated approach – bringing classic adidas footwear design to the forefront. The men’s iteration of the … Continue reading

ADIDAS ORIGINALS BY RITA ORA – ‘ARTISTIC LIGHTS’ PACK As you might remember we interviewed Rita Ora about her last Adidas collection ‘Mystic Moon.’ For those who don’t you can find that here.  Inspired by trapeze artists and stage lights; adidas Originals and Rita Ora take you on a spin with the Artistic Lights collection honouring the dazzling costumery of aerobatic performance. Skinny pencil skirts … Continue reading

Outfit Of The Day: Apparently Magazine teaser We recently were shot and interviewed by UMPS of Apparently Magazine, the print issue comes out in Feb 2016! We can’t wait to see it. Outfits: Juice: Jacket and Jumper – Adidas x Hyke Trousers – Topshop Kicks – Adidas Kitty: Jacket and Jumper – Adidas x Hyke Trousers – H&M Socks – Stance Kicks – Adidas Continue reading

NMD by adidas Originals adidas Originals has released the NMD – a new silhouette designed for a nomadic lifestyle with no boundaries.  Set to be the biggest adidas release for 2016, this is the first silhouette from the range. A technical runner realized as a lifestyle sneaker, the NMD is born from an audacious combination of shapes, angles and materials on an iconic colour-blocked foundation. Micro-engineered … Continue reading

adidas Futurecraft 3D Video Today, adidas unveil their future of performance footwear with Futurecraft 3D, a unique 3D-printed running shoe midsole which can be tailored to the cushioning needs of an individual’s foot. The 3D concept is part of the ‘Futurecraft series’, a forward-looking initiative that places open source collaboration and craftsmanship at the heart of design to drive innovation across all elements of production. … Continue reading

adidas by Raf Simons Response Trail Sneakers Are you into trainers? Are you a runner, or more of a fashion trainer type? I guess high end sportswear isn’t to everyones taste but it is very interesting none the less and seeing designers and sports brands collaborate brings new aesthetics to brands we already love. Belgian designer Raf Simons is an interesting type from the get … Continue reading

adidas Originals Tubular X Studio Shoot As mentioned in our recent event post; this September adidas Originals launches the Tubular X, the latest innovation in the Tubular franchise. Taking its cue from iterations of the mid-cut Tubular silhouette, with a new twist for th Autumn season. The Tubular at its core is a franchise of natural evolution – carrying Performance DNA into the style arena. … Continue reading