Highs and Lows x ASICS Tiger Present The GEL-Mai “Submariner” The Gel-Mai seems to be the ‘shit hot’ shoe right now for Asics, with the Patta collab only dropping over the weekend, and this release in such quick succession. That’s not a complaint though, because these shoes are sick.  ASICS Tiger has teamed up with Highs and Lows yet again to create a special collaborative rendition … Continue reading

ASICS Largest Flagship Store Has Landed On London’s Regent Street London’s iconic Regent Street will now become the home to ASICS largest global retail store, housing all four ASICS brands in one location for the first time. The state-of-the-art retail space will bring to life the ASICS ‘Sound Mind, Sound Body’ philosophy.   With each designated area of the four brands specifically designed in store … Continue reading

ASICSTIGER x Patta GEL-LYTE Amsterdam, July 24, 2017 – Longtime collaboration partners ASICSTIGER and Patta have teamed up again to deliver a new take on the 1987 ASICSTIGER classic, the GEL-LYTE. The original GEL-LYTE runner model set the mark for GEL-LYTE series 30 years ago, featuring many innovations at the time benefitting athletes, including lightweight synthetic fabrics, reflective materials and GEL technology. The GEL-LYTE also … Continue reading

ASICS Tiger Release The MT Asics release their first ‘sneakerboot’ ‘The MT’ this winter. With the upper and iconic Split tongue of the Gel Lyte III, the mono sock of the Gel Lyte V and the Heel clip of Respector; the MT combines iconic elements of the Asics Range in one silhouette. The addition of a rugged outsole further cements this shoe as a multi … Continue reading

ASICS X JD SPORTS Present: #AsicsSecretGig To celebrate the launch of the “Chameleoid Mesh” Pack, Asics and JD Sports joined forces and held a secret gig at Mangle (laundry bar) in Hackney, London. To kick start the night Melody Kane jumped on the decks followed by the man like Logan Sama, while host Sian Anderson kept us all hyped from beginning to end. Rising Grime … Continue reading

Outfit Of The Day: How we wear the new Asics GEL-Lyte III Whisper Pink Asics Gel-Lyte III is one of our favourite silhouettes, for the streamline look and also the comfortably. As silhouettes go this is one of Asics most popular shapes and has lent it self to many colour-ways and collabs’ along the years. The new addition is their latest branded colour-way ‘Whisper Pink’ … Continue reading

ASICS TIGER Releases The GEL-LYTE V ‘Aix-en-Provence’ Inspired by a late-night Provençal picnic and lavender. “The sides of Mount St.Victoire have been thickly coated in Lavender for as long as anyone can remember. It was this Lavender covered mountain that Paul Cezanne immortalised in some of his most famous works and it is the purple flower that is the inspiration for the latest release from … Continue reading

Offspring 20th Anniversary Presents Asics Gel Lyte V Following the success of OFFSPRING and ASICS ‘Desert Pack’ collaboration, the brands join forces again to spin an entirely new concept; opening the OFFSPRING 20th anniversary celebrations with a bang. Drawing inspiration from the cobble-stone streets and famous Piazza responsible for erecting the very first OFFSPRING store; ASICS present an update on the popular GEL-Lyte V profile. Rich beige suede’s and … Continue reading

ASICS x Patta GEL-Respector ASICS Tiger and Patta have an extensive history of collaborative
projects, debuting with the ASICS x Patta GEL-LYTE III in 2007,
followed by a trio of GEL-Lyte Speeds in 2009, and 2011’s GEL-Saga.
The cooperation continues in 2016 with the ASICS x Patta

Connecting with ASICS’ Japanese roots, the vibrant color palette used
on the ASICS x Patta GEL-Respector is inspired by rich, colourful
anime films and … Continue reading